Sustainable Fashion – The New Norm

By Charlotte Carson

Sustainable Fashion is a burning topic in the fashion industry and amongst consumers, and it’s here to stay if our plant is going to survive.

It’s not just a trend, an increasing number of brands have adopted eco-friendly stances from eliminating toxic chemicals, opting for organic, recycled, vintage, and ethical practices in their production process. The brands not shifting are the ones going to be left behind. Consumers are becoming savvy now and are starting to support brands that actually care about their own well being and the planet. Here are some brands we love.

photo, Arline Malakian

fashion stylist, Michelle Paino

makeup/hair, Alexandre Deslauriers

models, Charlotte Leach, Sutherland Models & Alexis Carrington , Anita Norris Models

SWEATER: CATHERINE LILYWHITE, AT BLOSSOM & TEMPEST; SASH: LEYLA KASHANI; SKIRT: BRUNELLOCUCINELLI; BEAUTY: FOUNDATION: PHYTO-PIGMENTS ILLUMINATING PRIMER, JUICE BEAUTY; TINTED MOISTURIZER; DEW; CONCEALER, BEAUTYCOUNTER; EYESHADOW: ASH & AMBER EYE SOOT, RITUEL DE FILLE; NOURISHING MASCARA, BLACK BROWN, BURT’S BEES; CHEEKS: BIO BRONZER STICK, W3LL PEOPLE; BLUSH: CREAM BLUSH, BLOSSOMING, KJAER WEIS & HALO ILLUMINATOR, MOONLIGHT, VAPOUR ORGANIC BEAUTY; WILD WITH DESIRE LIPSTICK, RAPTURE, REBOUND, & BREATHLESS, RMS BEAUTY; SKINCARE: RENEW COMPLETE COLLECTION, CLEARLIFE

DRESS, AMUR; SCARF, LEYLA KASHANI

BEAUTY: FOUNDATION: PHYTO-PIGMENTS ILLUMINATING PRIMER, JUICE BEAUTY; TINTED MOISTURIZER; DEW; CONCEALER,BEAUTYCOUNTER; EYESHADOW: ASH & AMBER EYE SOOT, RITUEL DE FILLE; NOURISHING MASCARA, BLACK BROWN, BURT’S BEES; CHEEKS: BIO BRONZER STICK, W3LL PEOPLE; BLUSH: CREAM BLUSH, BLOSSOMING, KJAER WEIS & HALO ILLUMINATOR, MOONLIGHT, VAPOUR ORGANIC BEAUTY; WILD WITH DESIRE LIPSTICK, RAPTURE, REBOUND, & BREATHLESS, RMS BEAUTY; SKINCARE: RENEW COMPLETE COLLECTION, CLEARLIFE